Revo
Revolutionizing urban air mobility with a premium travel experience
What does the future of premium air mobility look like? And how can it be made easier to access and use? By creating an air travel service like no other.
Omni Helicopter International (OHI) is a leading B2B helicopter services specialist, with a strong presence in the Brazilian market. Designit's challenge was to design a bespoke end-to-end digital experience. The goal being to cement OHI as an innovator in São Paulo, with the vision to become an eVTOL leader.
Ascending into new spaces
OHI felt that high-net-worth individuals in São Paulo were ready and willing to pay for premium air travel. By extending into the B2C space, OHI could build a user-centric experience. Keeping guests coming back to a premium air travel experience that is convenient, time-saving, and trendy.
Enter Revo, an urban air mobility service that empowers guests to embark on journeys that represent them, revolutionizing how people move in and around cities. Designit was tapped to create a unique digital experience, offering trips that are effortless and personalized. And all of this needed to be wrapped in new branding narrative.
And as OHI considers themselves caregivers of their clientele, the Revo experience needed to include solutions that address questions and smooth out bumps in the road.
Broadening horizons
We first helped Revo first put itself on the map through a sleek and detailed website, giving them an opportunity to tell a story, rather than sell a product. From the benefits of “flying through traffic,” to the safety, reliability and sustainability that OHI are known for. Guests could feel assured that they are part of something that is of the highest quality.
Video of Revo’s helicopters soaring over São Paulo provides a sense of the scale and professionalism of the service while animated content provides potential guests with a way to engage more tangibly with the experience.
Making the journey personal
Revo’s website encourages experimentation and continual movement, which extends seamlessly to the app experience. The combined digital experience allows guests to build out journeys from the ground up, as well as stay nimble when encountering unforeseen changes. There’s no need to rush, stall, or re-engineer plans. Revo is always on hand.
That’s why the experience strives to:
Bring trips to life - Revo provides experiences, not rides. With each trip, there’s a detailed view of the aircraft. Exciting guests, and allowing them to envision the flight ahead.
Maintain continuity - Any problems with the flight are communicated clearly, leaving their guests to focus on what matters.
Make luxury the norm - Luxury isn’t a commodity at Revo, it’s a value. So, relaxing spaces are consistently recommended as a space to take refuge in whilst guests wait.
Landing impact
We brought to life a service that will disrupt urban mobility in São Paulo, putting OHI in good spot to start leading the sector. Revo offered their first service flights in 2023, allowing them to enjoy success from a thriving new market through an MVP that marries up both their physical and digital take-offs.
“Designit was an essential partner for our project, helping us define; our guests, their unique needs, the signature moments in our service that meet those needs, and an identity that demonstrates what REVO stands for. So far, early impressions from guests and business partners have been excellent. The brand design effortlessly communicates what REVO is and what we see it being in the future.”
João Welsh
CEO, REVO